Strategic management module Assignment Example | Topics and Well Written Essays - 1250 words

Strategic management module - Assignment Example In addition, further discussion will analyse the reasons why merger and acquisitions sometimes fail despite their implementation as primary aspects of strategic growth. Morgan Sindall group is one of the leading construction and regeneration companies in the UK. The organization is divided into five major divisions: fit out, construction and infrastructure, affordable housing, urban regeneration, and investments. The company undertakes both public and private work projects. Its key subsidiaries include Overbury, Lovell, Morgan Lovell, Morgan Sindall investments and Morgan Ashurst. According to its 2013 fiscal report, its annual sales amounted to $ 3454.1M with a net income of $24.9M which marked an income growth of 50% for the year 2013 (Morgan Sindall Group Annual Report, 27-29). According to Simerson, corporate strategy refers to the processes by which an organization creates value through synergy and coordination of its principle operations (p. 17). The primary goal of corporate strategy is to map the ways by which an organization will attain growth by adding value and enhancement of competitive advantage over rival business firms in the industry. According to Grunig and Richard, development of corporate strategy consists of six elements: organization, businesses, resources, coordination, control and competitive advantage (p. 37). Consequent synchronization of these six elements leads to synergic combination of the chief functional activities that ultimately result to optimum capture and creation of value in an organizational environment. Some of the key tasks in corporate strategy entail acquisition of new business, formulation of investment priorities, implementation of efforts to boost performance and identification of the mechanism of achieving busines s synergy. Morgan Sindall plc has established itself a wholesome provider of construction services and affiliated activities. This is exhibited the company’s subdivisions which